iPhone Musings

Been a little while since my last post. Finally got google ads working after getting a letter from Apple saying I was authorised to use iPhone in an ad. First couple of days the ad was getting heaps of hits from about 60 different countries. I think that was due to having quite a high bid for the keywords. I've had to reduce that though. Given the small profit margin per sale, you have to be careful the adword costs don't exceed profits. Since then the number of clicks has reduced to a few a day. Been playing around with CPC rates and ad text. Still not real sure how some of these quality scores are calculated though...

So was it worthwhile? Can't really say it has been. Sales haven't gone up at all. They remain consistent. I was hoping for a bit of a spike. I'll keep it going because its not costing me a lot and it gets me out there.

I was put on to an app called AppViz which is quite cool. The best feature is being able to see any reviews from any app store worldwide. I had thought I'd received no reviews but there as one from the UK for 5 stars. The person was also asking for some blackbelt patterns to be included as well as self defence. At this stage I'd need more requests before committing to adding more content.

But I have got a great idea for a new feature iI can apply to the existing content. I already think I have the best TKD app on the appstore, but this feature would cement it. Just a case of whether I think its worth spending the time on it or not.

Beach Rescue has not gone particularly well. Made some sales but no where near covering costs, so while games are fun to work on I can't see any more happening at the moment. I've sent out requests for reviews and promo codes but so far nothing much. Most traffic has been from the cocos2d forum where I had told them about the game I had developed with the cocos2d framework. For this app, I might have to spend some money on advertising and just get it out there a bit more.